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Drive More Traffic and Leads
To drive more traffic, you need to know what keywords to target and you need an actionable execution strategy. Optify’s traffic insights help you quickly choose the right keywords to promote through your social media channels. And we’ll help make social media easier by allowing you to organize campaigns, schedule and monitor tweets, connect with influencers and track performance, all in real time.
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Convert Visitors to Customers
Converting website visitors into customers requires deep visitor knowledge and a solid nurturing strategy. With Optify, you’ll get insights on all of your visitors, including social media, so that you and your sales team can take immediate action on your hottest leads. And with the lead data and behavioral insights that Optify collects for you, along with our CRM platform integration, you can automatically trigger follow-up campaigns and simplify the lead management process.
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Report and Share Your Results
In the world of digital marketing, measuring ROI and justifying spend is critical. Optify’s real time marketing analytics gives you the data, insights and reports you need to monitor ROI for all of your digital marketing channels, including social media. And with our personalized dashboard, customized reports and Real Time Alerts, you’ll be able to share results with your team, your peers or even your board of directors.
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Built for the Real Time Web
Unlike other marketing solutions built for the static, email-oriented Internet, Optify is designed for the Real Time Web. Real time marketing enables you to act and react to news, events, and customer needs when they happen. You engage in dialogue with your readers and prospects. You know what your customers and readers want, when they want it. Real time marketers know what to say and when.
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From a Tweet to a customer, measure your social media results in real time to see which social media activity and campaign is driving the best results for you business.
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Optimize your pages for social media and search. View standard SEO metrics, such as inbound links and views, next to social media signals from Facebook – Shares, Likes and Clicks – and prioritize optimization efforts based on performance.
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You’ve created great content, but do your prospects, leads and customers know about it? Now you can share your content with your entire social network in one easy step. Automate your marketing with campaigns and scheduling. See how easy it is to measure your social media marketing and social CRM efforts in Real Time.
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Quick and easy view into your entire social media marketing efforts. Customize your Real Time Dashboard with social media report widgets, Twitter for Business widget and other search and social real time views.
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Have a great idea for an online marketing campaign to take advantage of a recent trend, but don’t have access to technical resources to implement it? With Optify’s Landing pages, you can create, publish, and share your landing pages in minutes without IT. You also get Optify’s built-in tracking and analytics out-of-the-box to confirm campaign ROI in Real Time.
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