Optify Search Engine Optimization

Get More out of Search

Outrank competitors, drive more traffic, measure and share results

“Optify has been a tremendous partner for us in helping to focus our keyword strategy, optimize pages and build SEO into our entire site development process.”

-Neeti Gupta, Senior Product Manager, Microsoft

Drive More Traffic and Leads

To outrank your competitors and generate more demand, you need to have content that’s optimized for both SEO and social media. Optify helps you choose the right keywords to target, gives you step-by-step guidance on which pages to optimize, lets you track and organize links, and monitors your competitors’ rankings on a global scale. And we’ll help you understand how social media impacts SEO performance so that you can use your social media channels to improve keyword rankings and drive more traffic.

Convert Visitors to Customers

Converting website visitors into customers requires deep visitor knowledge and a solid nurturing strategy. With Optify, you’ll get insights on all of your visitors, including those from SEO and Social Media, so that you and your sales team can take immediate action on your hottest leads. And with the lead data and behavioral insights that Optify collects for you, along with our CRM platform integration, you can automatically trigger follow-up campaigns and simplify the lead management process.

Report and Share Your Results

In the world of digital marketing, measuring ROI and justifying spend is critical. Optify’s real time marketing analytics gives you the data, insights and reports you need to monitor ROI for all of your digital marketing channels, including SEO. And with our personalized dashboard, customized reports and real time alerts, you’ll be able to share results with your team, your peers or even your board of directors.

Built for the Real Time Web

Unlike other marketing solutions built for the static, email-oriented Internet, Optify’s solution is designed for the Real Time Web. Real Time marketing enables you to take action and react to news, events, and customer needs at the moment they happen. You know what your prospects, customers and readers want when they want it. Real Time marketers know what to say and when.

Keyword Tracking

See how your search rankings improve over time. Compare your success against your competitors. Easily share your progress with your team.

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Page Optimization

Optimize each page on your site to rank higher for your target keywords and get the “quick-and –dirty” stats right away: views, inbound and outbound links, Facebook shares, Likes and clicks.

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Website Optimization Workflow

Identify pages with the most opportunity, know which changes you need to make, and simplify your workflow with SEO checklists and built-in frameworks.

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International SEO Support

Manage worldwide search campaigns, research keyword behavior, track keyword performance, and report business results in more than 30 countries.

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Link Management

Keep track of the links you have, find the links you want, and track the progress you’re making with each link.

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Keyword Alerts

Custom Alerts that will notify you of important changes to your keyword rankings; such as your ranking has improved or you have overtaken one of your competitors.

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SEO Reporting and Analytics

See the effectiveness of your online marketing efforts across search engines, social media, and referral sites and learn what keywords are driving the most traffic, page views and leads.

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Real Time SEO Dashboard

Fully customized view of the data and metrics that matter most to you. See your SEO performance overview including Real Time feeds of the visits to your site and the keywords they came from. See SEO alerts as they happen and customize your SEO reports to update in Real Time.

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Organic ROI Analytics

Optify for Salesforce.com allows users to view your sales lead details and measure ROI from SEO and social media with Real Time updates to your Salesforce.com reports and dashboards. Analyze your ROI from a keyword search to a visit, through to a lead, opportunity and closed deal.

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Managed Services and QuickStart

Get up and running quickly with our QuickStart and Managed Services. Our SEO professionals will work with you to design the right program from our catalogue of trainings and services, which will help you meet your business objectives.

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