Optify Launches Landing Pages and Social Sharing
Landing Pages and Social Sharing features enable marketers to rapidly create and share hosted, optimized pages to convert visitors into customers without IT
SEATTLE, WA – November 15, 2011 – Optify, the leading provider of online marketing software and services for the real time web, today announced the launch of Landing Pages and Social Sharing. These features allow marketers to build, promote, and track campaign ROI through optimized landing pages and 1-click sharing across multiple social networks.
“Optify’s mission is to make online marketing easy, rapid and measurable. These features are a direct response to customer requests to make it simple to build optimized pages for the real time web,” said Brian Goffman, CEO and Co-Founder of Optify. “The web has become your marketing platform. Optify enables content to be discovered where users are spending their time.”
Benefits of Optify Landing Pages and Social Sharing include the following:
- Create hosted, optimized landing pages without IT. Pages can be hosted at Optify and created from templates, or customized to meet individual needs.
- Share, promote and track results across multiple social networks. Manage multiple Twitter, LinkedIn, and Facebook accounts from a single sign-on. Forms can be easily integrated with Salesforce.com.
- Track ROI across paid and organic campaigns. Landing Pages and Social Sharing are integrated into Optify’s marketing suite so that visitors, leads, conversion and ROI can be measured across marketing channels, including social media.
The rapid growth of social networks, including Facebook, Twitter, LinkedIn, and Google+, along with new platforms like iPad and smartphones requires that marketers make their content available where users want it. In contrast to existing solutions, Optify landing pages are built for social media and mobile devices and integrate easily with 3rd party applications like Salesforce.com.
Optify also announced a number of enhancements to its Editions. Professional and Enterprise Editions now include 50 users. Optify for Salesforce.com, Optify’s AppExchange solution, now includes Activity reporting for key account activities and Chatter integration for real time sales and marketing collaboration.
Optify’s VP of Products and co-founder, Erez Barak, will hold a live, 30-minute webinar to show how to use Landing Pages and Social Sharing. This introductory webinar will take place on Tuesday, November 15 at 10am (PST). Register here.
Optify’s Landing Pages and Social Sharing software is available in all Optify editions including Free, Basic, Professional and Enterprise, at no additional cost. Optify offers a 14-day free trial. To learn more, please read the announcement on the Optify Lead Generation Blog.