Optify Named a DMA 2011 Early Stage Innovation Awards Semi- Finalists

The Direct Marketing Association (DMA) announced the semi-finalists for its 2011 Early Stage Innovation Awards, celebrating advancement in direct and digital marketing technology for companies established within the past three years. Of the ten semi-finalists, three will be chosen by the conference attendees to present their innovations on Tuesday, June 21, during the final session of the ALL FOR ONE Summit. The Innovation Awards Committee will select a final Early Stage Company winner who will receive an Innovation Early Stage Award along with other Innovation Award winners at DMA2011 in Boston, on Tuesday, October 4.

The ALL FOR ONE summit is being held at The Hilton NY (NY, NY) June 20-21. Conference attendees are invited to stop by the Optify booth, #1126 and vote fo Optify by texting DMA7 to 70626 from their mobile devices.

Recognizing ingenuity and creativity, this year’s Early Stage Innovation Awards are part of the overall DMA Innovation Awards, which will culminate at DMA2011.  The awards were open to both DMA members and non-members alike.  The awards showcase and reward outstanding advancements in direct and digital marketing technology, which must be a product or service introduced to the business community by a company established in the past three years.