What’s New: Import, Export and Table Widgets

This release was interesting in that it felt more like putting the windshield wipers on the car than imagining the latest Ferrari  – and I mean that in a very good way.  While there are some things that you could live without if you had to, why would you ever want to? In our world, those are the things that make your job easier, faster and kind of fun in a nerdy way!  Whatever your analogy we think you’ll be excited about our new Keyword Import, Lead Export and Dashboard Tables.

Keyword Import

We know you’ve been there: You have been working on your keyword strategy and now you want to get all those delicious terms into Optify to watch your ranks climb. Well, goodbye manual entry!  You can now import up to 1000 keywords and tags directly into the Keyword Application from an Excel or CSV file.  Formatting is easy and you can use the time you save to play with your exported Lead data…

Lead Export

Some of the most interesting data for both Sales and Marketing organizations is the understanding of who is visiting their site, which of those visitors are converting to a lead and what is driving their behavior.  There are many ways to slice and dice this information depending on your specific goals and now you’ll have the data you need at your fingertips. With this release, you can take the powerful data from Optify, export it into Excel as a CSV file  and analyze it according to your needs. Find out which industries visit most often, areas of the country that are most interested in your product, the job titles of the visitors that would be most open to your value proposition and so much more. In fact, we’re excited to hear what you learn when you dive in.  The sky’s the limit!
In the next few weeks, we’re going to share on our blog and Facebook Page several basic analyses that can be performed on this data. The templates and charts will be available for download (the images below are an example of the type of analysis you’ll be able to perform). Make sure you follow Optify on Facebook and subscribe to our blog to get the most recent templates. Read more about this feature and download the overview sheet.

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Dashboard Tables

You’ve watched as we continue to build upon our Real Time Dashboard over the last month and this week we added another option for your widget displays: Tables! Previously you could add charts or summary views of data but in some cases, there’s just nothing like a table to give you the info you need. Try it for your Traffic by Keywords reports – we think it will really hit the spot.

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New Features Demo

We’ve put together a demo to provide you with an overview of all three of these new features.

Keep those suggestions and requests coming – we’re listening!