Announcing Agency Professional and Agency Unlimited

I’m very proud to announce that we’ve released a new way for digital marketing agencies to use inbound marketing software. Gone are the days where you need to register your leads with a software company, convince your clients to sign up for a year of some other company’s service, and pay thousands of dollars to become a ‘partner.’ Here at Optify, we’re taking a different approach; we don’t care if you have 2 large clients, or 46 SMBs – why should that affect the cost of the software you’re using?

Like most other software companies in the digital marketing space, we began by selling our product directly to the end user – in our case this is typically a B2B marketer or sales manager. As we matured, it became apparent that a large portion of our target audience outsourced inbound marketing to an agency or consultant. These consultants more often than not evaluate software on behalf of their clients, and would love to standardize the software used by the clients they retain.

To help our digital marketing agencies, we’ve introduced our Agency Pro and Agency Unlimited editions. If you still prefer to keep your clients’ software costs separate – we have a solution for that. Do you have 15 clients, but want one account? We have a solution for that. What about 35? 98? We have a solution for that. Our agency unlimited package has no restriction on how many different websites you manage with a single log in. Paying based on how many clients you have is arbitrary and limiting – you should pay based on how much you use the software, not how many websites you manage.

At Optify, we abide by one principal first and foremost: we are easy to do business with. That’s why we’ve created a scalable pricing model for our agency partners. Don’t believe me? Ask another inbound marketing software company how much it would cost to onboard 12, or better yet, an unlimited number of clients.