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Featured Topic:
How Social Is Transforming Search |
More Facebook Likes = Higher Google rank? It’s true; search engines are turning to social signals as ranking factors. Marketers are allocating more of their budgets toward social. And, consumers are spending the bulk of their time on networks like Twitter, Facebook and blogs. Read more
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What’s New at Optify |
New Case Study:
In three months, Project 8 increased their organic traffic by 125% and leads by 350% by leveraging Optify’s software. Despite operating with a small team, Project 8 used Optify to generate leads faster and stay ahead of their competition on the search results page. Read how
New Features:
Optify introduces new closed-loop social media features, enhanced Enterprise SEO capabilities and ‘Optify for the Cloud.’ Facebook Likes and Shares for your website pages, Keyword Reports and Cloud APIs further extend Optify’s real time marketing solution. Learn more
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Ask the Expert:
10 Tips for Publishers |
Q: As a publisher, should I be optimizing for long tail terms, in addition to head terms?
A: Yes. While long tail keywords yield a smaller number of searches, because of the sheer size of a publisher’s website and users, optimizing for the long tail can significantly boost visitors and pageviews. Learn more
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Best Practice of the Month:
Tips on Facebook’s New Pages Features |
Facebook recently rolled out multiple new features for business Pages. The new functionality that’s drawing the most eyeballs, though, is the added ability to interact across Facebook as your brand page. Get tips
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