Visitor Intelligence
Wish your sales reps had ESP so they could tailor their early conversations with each prospect to their specific needs? We can’t all have ESP, but we can give our reps the research history for each prospect. Optify tracks and stores the web browsing history of every visitor who comes to your site – even when they don’t fill out a form! We keep track of this history over time so that when a prospect eventually does raise their hand and fill out a form, your reps automatically get the full research history for every lead.
- Full visit history. Get full visit history on each of your anonymous web visitors including source, time of visits, number of visits, pages visited, time on site and visit flow.
- Full firmographic data. Using reverse IP lookup, Optify provides you with full firmographic data on every anonymous visitor. Domain, location, industry, number of employees, annual revenue and ownership (public or private).
- Company Watch List. Put anonymous visitors or target companies on a Watch List, so when they do come to your website, you get an email or a dashboard alert.
