Customer Success

iWebbITs’ Clients Use Optify’s Inbound Marketing Software for SEO

iWebbIT Agency Explains Why Clients Should Use Optify’s Inbound Marketing Software for SEO

In his blog post, Kit Creighton, owner of iWebbIT a full-service website design and hosting agency writes that Optify’s assistance with keywords and web page optimization is “worth the effort and price…. That’s right, you read that correctly EFFORT and PRICE.” Creighton goes on to explain why he so emphatically endorses Optify:

Here are more specific results Creighton shared:

  • One page ranked in the first position for one keyword
  • Two pages ranked in the third and fifth positions for two keywords
  • One page ranked in the ninth position for one keyword
  • One page ranked in the tenth position for one keyword
  • One page ranked in the eleventh position for one keyword
  • One keyword brought up their site twice as a result
  • Their direct competition has started to lose their position of prominence

We followed up with Creighton by phone to learn more. Here’s what he said:

One of our greatest challenges is helping our customers understand that search engine optimization is an ongoing effort. You can’t just build a site, optimize it and be done. SEO is a moving target. I was looking for tools to prove to people how keyword and page maintenance improved their site’s traffic and sales.

(Regarding the client above whom Creighton mentioned on his blog) — First, we sat down and figured out important keywords, which they weren’t being ranked on. Then we inputted these keywords into Optify. Next, we made changes based on Optify’s page optimization recommendations. Finally, we sat back and watched as the dashboard showed the results. Within days the client saw their rankings begin rising followed by a rise in visitors to their site.

I was tickled to death that I could walk the customer from one Optify report to the next and they could see the correlation between their keyword changes and their rise in the rankings. It was great. And we’re talking keywords they weren’t even being found on before!