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Posted by Katie Billingsley in Social Media
There are quite a few reasons why companies engaged in online marketing would turn to social media.
1/31/12
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Posted by Scott Dunn in Social Media
When leveraging Facebook as a marketing channel, you will want to create a custom landing page to welcome new users, set the stage for...
1/26/12
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Posted by Katie Billingsley in Social Media
When most people think of Facebook, their minds are immediately inundated with images of friends they haven't seen since high school and the constant...
1/18/12
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Posted by Katie Billingsley in Social Media
Social media marketing isn't just about exploiting the functionality of a single platform.
1/12/12
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Posted by Katie Billingsley in Social Media
It is true that social networking and media websites mostly began as a system for networking most prevalently used by younger denizens of the...
1/11/12
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Posted by Katie Billingsley in Social Media
Social networking platforms are extremely powerful tools when put in the hands of capable business marketers.
12/20/11
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Posted by Katie Billingsley in Social Media
The uses of social media, and particularly social networking websites, are expanding in scope on a consistent basis.
11/8/11
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Posted by Katie Billingsley in Social Media
Of all the social media platforms that have become popular in the past decade, few are as idiosyncratic as Twitter.
11/3/11
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Posted by Katie Billingsley in Social Media
As often as you've probably heard the phrase "doing more with less," you might well think it to be an utterly insufferable cliche, and...
10/19/11
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Posted by Optify Team in Social Media
The rules of social media advertising vary from one social network to another. What your target audience responds to best on LinkedIn might be...
9/20/11
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Posted by Optify Team in Social Media
Today’s social consumer openly discusses brands across their social networks and polls their friends and followers for recommendations pre-purchase. For example, a user on...
6/23/11
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Posted by Optify Team in Social Media
Today we attended Day 2 at SMX Advanced and sat in on an engaging and enlightening discussion called Facebook Ads, Meet Search Ads. The...
6/8/11
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Posted by Optify Team in Social Media
Today we attended the SMX Advanced session Yes, Virginia, Tweeting is SEO. The panel of speakers included Michael Hayword of...
6/7/11
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Posted by Optify Team in Social Media
Last week I attended Wappow’s Social Media Day. Rand Fishkin gave an insightful two-hour presentation and has posted his full presentation on Slideshare: “Why...
6/1/11
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Posted by Optify Team in Social Media
After writing a new piece of content, marketers typically turn to social networks like Twitter and Facebook to share and propagate their message beyond...
5/26/11
