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Archive for April 2012
Weekly Marketing Blogosphere Recap: Marketing Technology, SEO vs. PPC, Social Media Marketing
In our blogosphere recap we examine four blog posts from last week that discussed marketers adopting marketing technology, SEO’s popularity over PPC, successes of Social Media Marketing, and the conversion rates of email campaigns. Below are some of the highlights from these articles: If your digital marketing team spends more than 30% of their time [...]
How Professional B2B Marketers Can Use LinkedIn to Generate Qualified Leads
When you or your sales agents have finally found a company that has all the characteristics of an ideal client, much of the work has been accomplished.
What’s New: New Navigation and Some Exciting News
As customers you are very familiar with Optify’s professional-grade SEO tools and our Twitter for Business solution. You already use these to reach more buyers and generate more inbound demand month after month. When we started Optify we were exclusively focused on SEO and built a very deep SEO solution with deep tracking and history [...]
Weekly Blogosphere Review: Social Media and SEO Updates
In our blogosphere recap we examine four blog posts from last week that discussed how to use social media to improve SEO, Google launches comment system, integrating social media with email marketing, and Facebook entering the search scene. Below are some of the highlights from these articles: Social media presence influences SERP rankings, but it [...]
