Archive for December 2010

URL Shorteners: Why Use Them, What’s Out There

You’ve seen them across Twitter, undoubtedly clicked on them and may be wondering what the deal is with the growing number of shortened URLs on the Internet these days.



December 30, 2010 | Category: | Leave a Comment (2)

YouTube and Facebook Videos, Social Media Links in Ranking Algorithm, More on Social and Search

This week in our blogosphere recap we’ll review six blog posts and news articles from last week that focus on the latest developments in the search and social market. Among them are reports on YouTube celebrating 700 Billion (!) YouTube videos watched in the last year while Facebook becomes the second highest referral source to [...]



December 27, 2010 | Category: | Leave a Comment (9)

Thoughts on Dreamforce 10! or "How to Build Cult-Like Customer Engagement"

One very evident takeaway I gathered at Dreamforce 10 is that Salesforce is a ‘tomorrow company’. As former president Bill Clinton shared in his keynote at the event, being a tomorrow country includes investment in research and futuristic technologies. Salesforce is a tomorrow company. Take a look at the investments they are making today. Their [...]



December 22, 2010 | Category: | Leave a Comment (4)

Bing Debuts New Upgrades, Marketers Look to Advertise on Twitter

This week in our blogosphere recap we’ll examine four blog posts from last week that focus on Bing’s new feature upgrades, the growing interest among marketers in Twitter’s Promoted Products and search market share gains and losses in November.



December 20, 2010 | Category: | Leave a Comment (8)

Search Might Not Be Moving Into Social, But Social’s Moving Into SERPs

Bloggers and marketers alike have cast predictions that the wave of the online future would be a more streamlined merging of search and social. Many assumed that Facebook’s next big move would be into the search arena



December 14, 2010 | Category: | Leave a Comment (9)

Facebook Reveals New Profile Pages, Google Talks 'Contextual Discovery'

This week in our blogosphere recap we’ll look at four blog posts from last week that discuss Google’s shift to “contextual discovery,” Facebook’s profile page revamp, Twitter’s user base and 2011 predictions for social media marketing.



December 13, 2010 | Category: | Leave a Comment (6)

Optify, Salesforce and ExactTarget Integration

Make Your Next Email Count with Optify You’ve emailed a list of leads and know they’ve clicked through to your website, but where did they go from there? What should be your next email to those leads? How do you ensure you align your message with what they’re really looking for from you business? Close [...]



December 10, 2010 | Category: | Leave a Comment