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Archive for June 2010
Real Time Dashboard
Why Real Time Dashboards? As a marketing or sales manager, you have to keep track of too much data with too little time. Wouldn’t it be great to see everything at a glance – what’s working, what’s not, and exactly how you’re tracking to your marketing and sales goals? Optify has you covered. Optify Real [...]
Why Your Business Should Have a Social Media Marketing Strategy
This week on the Blogosphere we’ll review four blog posts that focus on the increasing significance of adopting social media as a marketing strategy
Popular Social Networks: Their Marketing Potential & Best Practices
This week we’ll take a look at five blog posts that explore the distinctively different marketing opportunities that arise out of the Web’s most popular social networking
Webinar: From Buzz to Bucks: A New Framework for Measuring Social Media ROI
Social Media has become more than just the latest fad for marketers; recent studies show that more and more businesses adopt social media
B2B Marketers Struggling to Calculate Social Media ROI, Experts Offer Advice
We’ve selected five insightful blog posts to discuss this week, many of which focus on measuring social media ROI. Several of the articles’ authors assert that measurement…
9 Lessons Learned from SMX Advanced – Seattle
This week we participated in the SMX Advanced 2010 trade show in Seattle, WA. This was our first time participating as a fully-fledged exhibitor…
Optify’s Experience at SMX: Choosing the Right Trade Show for Your Business
It’s all about the business leads, or is it? We’ve been to a fair number of trade shows as visitors, but this week we attended our first trade show as an exhibitor. As a company we participated in SMX, the Search Marketing Expo here in Seattle. In addition to meeting a lot of potential customers [...]
