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Archive for March 2010
Top Ten Tips for Optimizing Your Press Release for SEO
Press releases are a great way to share company and product news with your target stakeholders—from customers, partners, prospects and potential employees.
Optify Launches Real Time B2B Marketing Software To Drive More Leads And Maximize ROI From SEO And Social Media
Optify’s Integrated Solution for Marketers Improves Search Engine Optimization, Leverages Twitter for Business, Optimizes Lead Intelligence and Demonstrates Results for the Real Time Web SEATTLE—March 23, 2010— Optify (http://www.optify.net) today announced the launch of its hosted Real Time Marketing software for business lead generation. Optify’s integrated, enterprise-class solutions help business-to-business (B2B) marketers generate qualified leads [...]
Google is Dead. Long Live Facebook.
This week it was announced that Facebook had more visits than Google. Google has been the reigning king of internet traffic for much of this millennium but it now appears that Facebook’s chunk has just edged by Google. Facebook’s growth over the past few years is unprecedented and there is no question that Facebook is [...]
The New Myths of Social Media
In a blog post on BusinessWeek a year ago, B.L. Ochman, listed six social media myths she tried to debunk (Debunking Six Social Media Myths). Since this post was published the hype around social media has only increased, and as hype creates myths, social media has created more myths than any other marketing practice in [...]
Webinar: Debunking the Myths of Social Media
7 Strategies for Using Social Media for Business Lead Generation Roy Young, Ardath Albee, and Scott Fasser, go beyond the buzzwords and hype surrounding social media and lead generation. They talk about the State of Social Media and debunk the myths that impact how you use it to drive traffic and new sales. Most importantly, [...]
Social Media Tips for the Poor Marketer: Open Thread
How to generate business leads from social media with no budget Social media has yet to become a line item on the marketing budget for most companies, and even in enterprises with robust marketing budgets, a dedicated social media budget is still part of overall online marketing budgets. But a good marketer should not ignore [...]
Social Media Marketing: Generating Business Leads
In a previous post, Social Media for Businesses: Six Tips, we said that in order to generate business leads from social media you need to win over the influencers, they, in return, “will pitch your company and products online on your behalf in subtle and not so subtle ways. With their blessing, qualified leads will [...]
